|
|
Research Projects
Public Understanding and Acceptance of Plant-Based Biopharmaceuticals
Publications
Nystrom, H. and K. Poon-asawasombat, "Understanding Market Stakeholder Perspectives: Application in the Biopharmaceutical Industry", Engineering Management Journal, Vol. 15, No. 2, 6/03, 17-24.
Poon-asawasombat, K. and H. Nystrom, "Social Amplification Concept in New Product Introduction: a Case Study in Biopharmaceuticals", Proceedings of the 2003 American Society for Engineering Management (ASEM) National Conference, St. Louis, MO, 10/17/03, 265-269.
Poon-asawasombat, K. and H. Nystrom,"Stakeholder Perspective on Market Acceptance for Biopharmecautical Products," Proceedings of the 2002 American Society for Engineering Management (ASEM) National Conference, Tampa, FL, 10/5/02, 373-380.
Yelma, S. and H. Nystrom, "Stakeholder Survey Method for Analysis of New Product Introduction in Unstructured Markets", Proceedings of the 2002 American Society for Engineering Management (ASEM) National Conference, Tampa, FL, 10/5/02, 308-313.
Mohan, S. and H. Nystrom, "Systems Mapping for High-risk Product Introduction", Internet Economy: Opportunities and Challenges for Developed and Developing Regions of the World (selected papers from the IAMOT2002 Conference), also in the Proceedings of the 11th International Conference on Management of Technology, Miami, FL, 3/14/02, CD-ROM MOT168.pdf.
Nystrom, H. and J. Srinivasan, "Market Acceptance of High Risk Technologies", Proceedings of the 2001 American Society for Engineering Management (ASEM) National Conference, Huntsville, AL, 10/13/01, 491-496.
|
|
